The Michelin Man you’ve never seen before


Brothers Edouard and André Michelin created their trademark Michelin Man tire icon after rediscovering a rejected sketch by commercial artist Marius Rossillon. Originally, Bibendum (as the Michelin Man is also known) was a cigar smoking, beer-swilling character whose gruff appearance was popularized in ads during the early 1900s. Check out these nascent incarnations of the Michelin Man, which are a far cry from the smiling, porcelain-white version we all recognize today.

1. In this photograph an unintentionally creepy Bibendum can be seen frightening a small child.



2. These two look like they’ve had one too many drinks on the job.



3. Bibendum wearing what appears to be a leopard man-bikini.


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About Author

Kristian strives to enlighten and entertain readers. In addition to his teaching and editorial responsibilities, he is working on a science-fiction novel that promises not to include exoskeleton suits and anemic aliens floating in mysterious vats of green-tinted goop.

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