Two years ago, you may have heard of a Kickstarter Campaign for Oculus Rift, a virtual reality headset intended for 3D gaming. It managed to raise nearly $2.5 million dollars even though the initial request was only $250,000. Since then, founder Palmer Luckey and his team have been hard at work on the product, with hopes of a 2015 release.
And the founder’s ambition doesn’t stop there.
In a recent interview with Kotaku UK, Luckey described his vision of Rift’s future, without the current wires and straps, saying, “In the long run these headsets aren’t even going to be plugging into PCs, they’re going to have dedicated chip sets on the headset itself that are able to render a lot of different experiences.” This implies that the potential and scope of Oculus goes far beyond the gaming community. Luckey goes on to say that the company, “…sees one in every home,” but also realizes that, “at launch we need to be realistic. The people who are going to be buying this initially are going to be gamers, probably hardcore gamers. As time goes on it’ll become more and more mainstream.”
The developer for Oculus Rift, Oculus VR is already staging their move into the limelight past gaming. Social network gargantuan Facebook recently acquired Oculus VR in an estimated $2 billion dollar deal and plans to utilize the technology for communication. In his announcement of the deal, Facebook founder Mark Zukerberg commented on the technology’s expansion, stating, “After games, we’re going to make Oculus a platform for many other experiences. Imagine enjoying a court side seat at a game, studying in a classroom of students and teachers all over the world or consulting with a doctor face-to-face — just by putting on goggles in your home.”
Facebook won’t be the only ones banking in on the new innovation. Sony has begun work on their own virtual reality headset known as Project Morpheus. Competition between the two involves price points. While Sony claims Morpheus won’t run $1000 like it’s HMZ head-mounted display, Luckey celebrates that the Oculus Rift won’t be a “rich person’s toy.” One of Luckey’s goals is to make VR affordable for consumers and Oculus VR CEO Brendan Iribe said in July that the company is currently targeting a $300 price point.